Fjällräven - Bergtagen Fall

Campaign

Bergtagen is the old Swedish word for ‘Taken by the mountains’. An appropriate name for Fjällräven’s mountaineering system that can be worn all year round. This photography series showcases Fjällräven’s technical features designed to adapt to the varying needs and unpredictable conditions mother nature has to offer.

 
Services: concept, direction, production, photography

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